Privacy Policy

Effective Date: 16/04/2025
Last Updated: 16/04/2025

At Fineline AV Ltd, your privacy matters to us. This Privacy Policy outlines how we collect, use, protect, and manage your personal information when you interact with our website, request our services, or visit our demo space.

1. Who We Are

Fineline AV Ltd provides home automation, audiovisual systems, and connected living solutions. This policy applies to all data collected via our website, contact forms, client communications, and service engagements.

2. Information We Collect

Personal Data:

  • Name, email, phone number, address

  • Project requirements and preferences

  • Company or business name (if applicable)

Technical Data:

  • IP address

  • Browser type

  • Time zone settings

  • Cookies (see below)

3. How We Collect It

We collect data through:

  • Contact forms

  • Service requests or consultations

  • Newsletter sign-ups

  • Direct communication

  • Site analytics

4. Use of Information

We use your data to:

  • Respond to inquiries

  • Deliver and manage services

  • Provide quotes or follow-ups

  • Improve our website and services

  • Send relevant updates (if consented)

We do not sell or share your data for marketing purposes with third parties.

5. Contact Forms

Information submitted through our contact form is used solely to respond to your query or provide a service. We retain this data for a maximum of 12 months for customer service purposes, unless you become a client (in which case your data will be managed under our client agreement).

6. Cookies

Our website may use cookies to:

  • Improve site functionality

  • Understand visitor interactions

  • Support embedded content (e.g., maps, videos)

You can manage cookie preferences via your browser settings.

Cookies may include:

  • WordPress session cookies

  • Google Analytics cookies

  • Plugin-specific cookies (e.g., for sliders or contact forms)

7. Analytics

We may use tools like Google Analytics to collect anonymous usage data, such as page views and traffic sources. This helps us improve content and performance.

You can opt out of Google Analytics tracking via Google’s opt-out tool.

8. Data Sharing & Third Parties

We only share data with trusted partners or service providers necessary to fulfill your requests (e.g., installers, delivery services), and only when required.

We may disclose personal data where legally required (e.g., by law enforcement or to comply with legal obligations).

9. Data Retention

We retain your personal data:

  • As long as needed to fulfill the service

  • For up to 6 years for contractual or legal obligations

  • For no longer than 12 months if collected through contact forms and no contract was formed

10. Your Rights

Under the UK GDPR, you have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request deletion (where applicable)

  • Object to processing

  • Withdraw consent at any time

To exercise any of these rights, contact: [Insert Contact Email]

11. Security

We implement appropriate security measures including:

  • SSL encryption

  • Secure data storage

  • Access control protocols

While no method is 100% secure, we work to protect your information as best as possible.

12. External Links

Our website may contain links to third-party sites (e.g., manufacturer partners or CEDIA). We are not responsible for the privacy practices of other sites.

13. Updates

This policy may be updated periodically. We recommend reviewing it occasionally to stay informed. Changes are effective once published on this page.

14. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact:
📧 info@finelineav.co.uk
📍 Fineline AV Ltd, 164 Mayfly road. Northampton, NN4 9EQ